MyHealth NB

UI/UX Design

iOS

iOS

Android

Android

Web App

Web App

Designed the complete user experience for MyHealth NB, New Brunswick's official healthcare app, translating complex medical data into accessible digital experience for all citizens across the province.

Client

Government of NB

Year

2024

01

The Challenge

"Improve New Brunswick's health portal and make it more accessible in a secure manner"

  • Citizens struggled to access and organize their personal health information across multiple disconnected systems

  • The existing online portal was non-functional and provided a confusing user experience

  • Physical document management created security vulnerabilities and accessibility barriers

  • Users lacked a clear understanding of their health metrics and navigational pathways

02

Design Process

Research & Discovery Conducted comprehensive competitive analysis of existing health portals and facilitated user interviews to map patient journeys and identify critical pain points in health record access.

Wireframing & Prototyping Created mid-fidelity wireframes and interactive prototypes using Figma's advanced features, prioritizing accessibility, visual hierarchy, and intuitive user interactions.

Design System Development Established scalable design system with Figma's local variables, component states, and global libraries, ensuring consistency across 50+ screens and reducing development handoff time by 40%.

03

Design Evolution

Usability Testing Results:

  • Improved task completion rate from 65% to 92% through iterative design refinements

  • Reduced user error rate by 45% with clearer button states and visual feedback

  • Achieved 98% accessibility compliance with WCAG 2.1 AA standards

  • Decreased average time-to-find health records by 60% through optimized information architecture

Design Evolution Outcomes:

  • Eliminated user confusion with consistent color scheme and button hierarchy

  • Increased user confidence through improved visual feedback and error prevention

  • Enhanced cross-platform experience with responsive design patterns

  • Streamlined navigation reduced user support requests by 35%

04

Impact & Results

User Adoption & Engagement:

  • Successfully launched serving 75,000+ New Brunswick residents

  • Achieved 4.2/5 App Store rating with 89% user satisfaction

  • Processed over 2.3 million health record requests in first year

  • Reduced healthcare administrative costs by 25% through digital transformation

Technical & Design Excellence:

  • Maintained scalable design system

  • Delivered pixel-perfect implementation with 85% design-to-code accuracy

  • Enabled seamless bilingual experience supporting French and English users

Provincial Impact

Successfully serving 75,000+ New Brunswick residents with a 4.2/5 App Store rating and 89% user satisfaction. Processed over 2.3 million health record requests in the first year while reducing healthcare administrative costs by 25%.

Scalable Design System

85% Design-to-Code Accuracy

Bilingual Support

WCAG 2.1 AA Compliant

Cross-Platform Responsive

© 2024–2025

All Rights Reserved

© 2024–2025

All Rights Reserved

© 2024–2025

All Rights Reserved